BLACK FRIDAY SPECIAL
- 70% OFF

Enrolment Now Open

BLACK FRIDAY SPECIAL
- 70% OFF

Enrolment Now Open

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14 Laws. 14 Days. 14 Audios.
Your Identity Upgrade Starts Here
+ Win a $1000 Scholarship
 
 

Join the She Who Dares Challenge

Normally $97 — Black Friday Special: ONLY $27

Challenge kicks off: Monday, 1st December

SIGN ME UP

This is one of the most powerful journeys you’ll ever take as a woman in business.

The journey where you build the woman behind the business.

Because YOU are the foundation.

Every new level of success, impact, and income requires you to LEVEL THE FK UP — fast so your identity matches what you’re here to create.

The only thing standing between where you are and where you want to go… is you.

Success is only 20% strategy.

The other 80%? Your mindset, habits, behaviours, energy, and identity.

The truth? Your current results or lack of them are simply a reflection of your current identity.


Over 14 days inside the She Who Dares Challenge, I’m going to shine a bright AF light on every crack, leak, and blind spot in your foundation and show you exactly what to shift, and who to become, to fix them.

Because your next level isn’t built on more strategy.

It’s built on self-leadership, embodiment, and identity.

The She Who Dares Laws™ are a powerful framework — created in a specific sequence — designed to activate the woman your business actually needs you to be.

So you can finally hold the success, impact, and income you’re building…

Without crumbling under the weight of it.

This is the foundation of your leadership, your personal power, and becoming unstoppable.

If you’re ready to stop knowing what to do and finally become the woman who actually does it - this challenge is for you.

This is for the woman who...

This is for the
woman who...

  • Knows she’s built for more but keeps playing small
  • Is done with surface-level mindset advice and ready for real change
  • Has done the strategy work but still feels stuck
  • Is ready to stop waiting and start becoming

If you’re ready to stop circling the same patterns and meet your next level — you’re in the right place.

What's included in the Challenge 

A 14-day live identity activation where you’ll receive:

✅ 14 Daily Audio Drops – teaching one She Who Dares Law™ per day (a framework that’s transformed 500+ women)

✅ Daily Integration Tasks – High-impact, simple actions to ground each law into your behaviour

✅ Private Telegram Community – Focused support space. You check in daily, share wins, and stay accountable

✅ $1,000 Scholarship Competition – One woman wins a 1:1 Business Audit + free spot in the She Who Dares 4-Week Sprint

✅ Lifetime Access to Audios – Revisit anytime you need a power boost

✅ Bonus Surprises – Fun, high-impact extras waiting for you inside

A 14-day live identity activation 
where you’ll receive:

✅ 14 Daily Audio Drops – teaching one She Who Dares Law™ per day (a framework that’s transformed 500+ women)

✅ Daily Integration Tasks – High-impact, simple actions to ground each law into your behaviour

✅ Private Telegram Community – Focused support space. You check in daily, share wins, and stay accountable

✅ $1,000 Scholarship Competition – One woman wins a 1:1 Business Audit + free spot in the She Who Dares 4-Week Sprint

✅ Lifetime Access to Audios – Revisit anytime you need a power boost

✅ Bonus Surprises – Fun, high-impact extras waiting for you inside

Why this works

This is a no-BS, all-in live audio challenge to build the internal foundation your business actually needs:

  • Identity
  • Self-leadership
  • Emotional mastery
  • Momentum

You’ll get 14 podcast-style lessons and daily activation prompts you can implement in real time. No fluff. No overwhelm. Just real, fast shifts.

This isn’t content to consume. This is the missing piece between where you are and where you want to be.


This is about your standards, your self-trust, your discipline — so your strategy finally works.

$1,000 SCHOLARSHIP COMPETITION

 One woman will win a $1,000 Scholarship:

🎓 Includes a 1:1 Business Audit + free enrolment in the She Who Dares Sprint — a high-impact 4-week experience to set you up for a massive 2026.

To enter: sign up, complete the challenge tasks, and engage in the group.

I’m looking for the woman who becomes the work
— fully in, fully activated.

If that’s you? The scholarship is yours to win.

What other women are saying

What other women
are saying

So many women have already gone through this challenge. They’ve raised prices, rebuilt their confidence, launched offers, stepped into leadership...

So many women have already gone
through this challenge.

They’ve raised prices, rebuilt their confidence, launched offers, stepped into leadership...


“Day 1 alone had me feeling so uncomfortable (in the best possible way) — but also completely fired up at the same time! It’s already shifting something huge in me.” - Karen

“Firstly, can I just say — Krystal, you don’t muck around. WOW. You totally blew my socks off! I listened to the audio this morning and ended up filling 4–5 pages of notes. I’ve loved seeing how open and vulnerable everyone has been in this space — it’s not easy to admit the hard stuff, but you’ve created a container where it feels safe and empowering to do so.” - Stacey

 

“Forget Oprah coming to Australia — we have Krystal F**king Wilson! Listening to her is like being on a rollercoaster of emotions — raw, powerful, and transformational. Every word feels like it’s spoken directly to me.” - Kristen

“Day 1 alone had me feeling so uncomfortable (in the best possible way) — but also completely fired up at the same time! It’s already shifting something huge in me.” - Karen

“Firstly, can I just say — Krystal, you don’t muck around. WOW. You totally blew my socks off! I listened to the audio this morning and ended up filling 4–5 pages of notes. I’ve loved seeing how open and vulnerable everyone has been in this space — it’s not easy to admit the hard stuff, but you’ve created a container where it feels safe and empowering to do so.” - Stacey

 “Forget Oprah coming to Australia — we have Krystal F**king Wilson! Listening to her is like being on a rollercoaster of emotions — raw, powerful, and transformational. Every word feels like it’s spoken directly to me.” - Kristen

Who's behind this challenge?

 After over a decade building multi-six-figure businesses, mentoring hundreds of women, and scaling through some of the hardest seasons of my life… I realised something:

The secret isn’t strategy. It’s identity.

Every woman I watched rise had one thing in common: she became the version of herself who could actually hold the success she wanted.

That’s what I’ll help you do inside this challenge.

The She Who Dares Laws™ aren’t fluff. They’re a mapped, tested, refined framework that I’ve taught to over 500 women and now it’s your turn.

Is this for you?

Yes — whether you’re:

  • An established business owner ready to unlock your next level
  • A complete beginner just starting out
  • Or someone with an inner calling to build something of her own

These aren’t just business laws. They’re self-leadership laws. Personal power laws. And they apply no matter where you are.

If you’re ready to rise, lead yourself powerfully, and unlock your next level — this is for you.

You don’t need more tips, hacks or another strategy… You need a new internal standard.

You need to upgrade your identity.

You need to become the woman your business needs you to become.

14 audios. 14 laws. 14 days.

The identity upgrade where you stop playing small and become the woman your business needs you to become!

Challenge starts: Monday 1st December

Is this for you?

Yes — whether you’re:

  • An established business owner ready to unlock your next level
  • A complete beginner just starting out
  • Or someone with an inner calling to build something of her own

These aren’t just business laws. They’re self-leadership laws. Personal power laws. And they apply no matter where you are.

If you’re ready to rise, lead yourself powerfully, and unlock your next level — this is for you.

You don’t need more tips, hacks or another strategy… You need a new internal standard.

You need to upgrade your identity.

You need to become the woman your business needs you to become.

14 audios. 14 laws. 14 days.

The identity upgrade where you stop playing small and become the woman your business needs you to become!

Challenge starts: Monday 1st December

YOUR INVESTMENT

ONLY $27 AUD


(Normally $97, thank you Black Friday Special)

SAY LESS, I’M IN

FAQ